the color collection

color with a little more thought behind it

HAIR COLOR IS PART SCIENCE, PART CREATIVITY, AND OCCASIONALLY A LESSON IN HUMILITY.

MY APPROACH TO COLOR EDUCATION IS ROOTED IN UNDERSTANDING WHAT’S HAPPENING BENEATH THE SURFACE SO YOU CAN MAKE BETTER DECISIONS, ADAPT TO THE CANVAS IN FRONT OF YOU, AND CREATE BEAUTIFUL WORK WITH CONFIDENCE.

THESE CLASSES AREN’T ABOUT GIVING YOU ANOTHER FORMULA TO MEMORIZE.

THEY’RE ABOUT GIVING YOU A BETTER WAY TO THINK ABOUT COLOR.

THERE IS RARELY ONE FORMULA, ONE PLACEMENT, OR ONE WAY TO GET FROM WHERE YOU ARE TO WHERE YOU WANT TO GO.

EVERY HEAD OF HAIR BRINGS ITS OWN HISTORY, TEXTURE, UNDERLYING PIGMENT, PREVIOUS COLOR, AND SET OF VARIABLES.

THE MORE YOU UNDERSTAND THOSE VARIABLES, THE MORE CONFIDENTLY YOU CAN MAKE DECISIONS.

THAT’S WHAT I WANT MY COLOR EDUCATION TO GIVE YOU.

NOT A LIST OF RULES

NOT A RECIPE CARD

A DEEPER UNDERSTANDING OF COLOR THAT YOU CAN ACTUALLY TAKE WITH YOU BEHIND THE CHAIR.

UNDERSTAND THE WHY. TRUST WHAT YOU SEE.

THE WAY I SEE COLOR

EXPLORE THE COLOR COLLECTION

TW0 CLASSES. TWO DIFFERENT APPROACHES TO BUILDING A STRONGER UNDERSTANDING OF COLOR.

PALETTE

COLOR THEORY & DESIGN

COLOR THEORY YOU CAN ACTUALLY USE BEHIND THE CHAIR.

PALETTE IS ABOUT UNDERSTANDING COLOR IN A WAY THAT MAKES SENSE IN THE REAL WORLD, NOT JUST ON A COLOR WHEEL.

WE’LL TAKE THE THEORY BEHIND FORMULATION AND TURN IT INTO SOMETHING PRACTICAL: SOMETHING YOU CAN SEE, UNDERSTAND, AND USE WHEN YOU’RE STANDING IN FRONT OF YOUR NEXT CLIENT.

WHAT YOU’LL LEARN:

BUILD A STRONGER UNDERSTANDING OF HOW COLOR BEHAVES AND HOW THE PIECES FIT TOGETHER

COLOR THEORY

FORMULATION

LEARN HOW TO THINK THROUGH FORMULATION DECISION WITH MORE INTENTION

CORRECTION AND ADJUSTMENT

UNDERSTAND HOW TO ASSESS WHAT’S HAPPENING AND DETERMINE WHERE TO GO NEXT

NEUTRALIZATION

DEVELOP A CLEARER UNDERSTANDING OF UNWANTED TONES AND HOW TO APPROACH THEM

MOVE BEYOND MEMORIZED FORMULAS AND LEARN HOW TO MAKE COLOR DECISIONS BASED ON THE CANVAS IN FRONT OF YOU, AND INTENTIONAL STEPS

DECISION MAKING

PALETTE IS FOR PEOPLE WHO

  • WANT COLOR THEORY TO MAKE MORE SENSE IN THE REAL WORLD

  • FEELS CONFIDENT WITH FORMULAS UNTIL SOMETHING UNEXPECTED HAPPENS

  • WANTS TO UNDERSTAND WHY A FORMULA WORKS, NOT JUST REMEMBER THAT IT DOES

  • IS READY TO BECOME MORE INTENTIONAL AND LESS REACTIVE WITH COLOR

WHAT’s
INCLUDED IN palette

  • FULL PALETTE CURRICULUM

  • COLOR THEORY AND FORMULATION EDUCATION

  • LIVE DEMONSTRATION

  • REAL WORLD FORMULATION EXAMPLES

  • HANDS ON APPLICATION (IF APPLICABLE)

  • COURSE WORKBOOK AND EDUCATION MATERIALS

  • TIME FOR QUESTIONS AND DISCUSSION

  • CAN BE CUSTOMIZED TO YOUR SHOP’S GOALS

  • SOCIAL MEDIA CONTENT OPPORTUNITIES THROUGHOUT DAY

  • BRAND NEUTRAL EDUCATION

  • POST CLASS SUPPORT

WHAT’S INCLUDED VARIES SLIGHTLY BY CLASS FORMAT.
YOUR BOOKING DETAILS WILL OUTLINE EXACTLY WHAT TO EXPECT.

ILLUME

BLONDING & PLACEMENT

SEE BLONDING DIFFERENTLY

ILLUME IS A DEEPER DIVE INTO THE DECISIONS BEHIND CREATING BEAUTIFUL, PREDICTABLE BLONDES

WE’LL LOOK BEYOND THE FINISHED RESULT AND INTO THE THINGS THAT DETERMINE IT; LIGHTENING, UNDERLYING PIGMENT, FORMULATION, PLACEMENT, AND THE RELATIONSHIP BETWEEN THEM

WHAT YOU’LL LEARN:

UNDERSTAND HOW HAIR RESPONDS THROUGHOUT THE LIGHTENING PROCESS AND HOW TO MAKE DECISIONS BASED ON WHAT YOU ACTUALLY SEE

LIGHTENING

LEARN TO RECOGNIZE WHAT THE HAIR IS TELLING YOU AND HOW THAT INFORMATION SHOULD INFLUENCE YOUR NEXT MOVE

UNDERLYING PIGMENT

DEVELOP A MORE INTENTIONAL APPROACH TO FORMULATION RATHER THAN RELYING ON FORMULAS THAT WORKED ON SOMEONE ELSE

FORMULATION

UNDERSTAND HOW PLACEMENT AFFECTS THE FINISHED RESULT AND HOW TO MAKE CHOICES BASED ON THE LOOK YOU’RE TRYING TO CREATE

PLACEMENT

LEARN HOW TO ASSESS, ADJUST, AND MOVE FORWARD WHEN THE CANVAS DOESN’T QUITE COOPERATE WITH THE ORIGINAL PLAN

PROBLEM SOLVING

ILLUME IS FOR PEOPLE WHO

  • WANT TO UNDERSTAND BLONDING BEYOND A STEP BY STEP PROCESS

  • WANTS MORE CONFIDENCE WHEN THE STARTING CANVAS ISN’T IDEAL

  • FINDS THEMSELVES ASKING WHY A RESULT HAPPENED, NOT JUST HOW TO RECREATE IT

  • WANTS TO BECOME BETTER AT MAKING DECISIONS, NOT JUST COLLECTING TECHNIQUES

WHAT’s
INCLUDED IN ILLUME

  • FULL ILLUME CURRICULUM

  • IN DEPTH COLOR EDUCATION AND THEOR

  • LIVE DEMONSTRATION

  • FORMULATION AND DECISION MAKING EXAMPLES

  • HANDS ON APPLICATION (IF APPLICABLE)

  • COURSE WORKBOOK AND EDUCATION MATERIALS

  • TIME FOR QUESTIONS AND DISCUSSION

  • CAN BE CUSTOMIZED TO YOUR SHOP’S GOALS

  • SOCIAL MEDIA CONTENT OPPORTUNITIES THROUGHOUT DAY

  • BRAND NEUTRAL EDUCATION

  • POST CLASS SUPPORT

WHAT’S INCLUDED VARIES SLIGHTLY BY CLASS FORMAT.
YOUR BOOKING DETAILS WILL OUTLINE EXACTLY WHAT TO EXPECT.

WHICH CLASS IS RIGHT FOR YOU?

YOU’RE LOOKING TO DEEPEN YOUR UNDERSTANDING OF BLONDING, ESPECIALLY LIGHTENING, PLACEMENT, FUNDAMENTAL TECHNIQUES, UNDERLYING PIGMENT, AND FORMULATION

START WITH ILLUME IF…

YOU WANT A STRONGER FOUNDATION IN COLOR THEORY, FORMULATION, AND COMPOSITION THAT YOU CAN APPLY ACROSS YOUR COLOR WORK

START WITH PALETTE IF…

STILL NOT SURE?

TELL ME A LITTLE ABOUT WHAT YOU’RE LOOKING TO IMPROVE AND WE’LL FIGURE OUT WHERE TO START

CHOOSE YOUR FORMAT

WHETHER YOU WANT TO JOIN A LIFE EVENT, BRING EDUCATION TO YOUR SHOP, OR GATHER YOUR TEAM SOMEWHERE A LITTLE MORE FUN, THERE ARE SEVERAL WAYS TO LEARN

IN SALON EDUCATION

BRING THE CLASS INTO YOUR OWN SHOP FOR A MORE INTIMATE LEARNING EXPERIENCE BUILT AROUND YOUR CREW AND THE WORK YOU’RE DOING EVERY DAY

SESSIONS CAN INCLUDE DEMONSTRATION, HANDS ON, OR A COMBINATION OF BOTH DEPENDING ON THE CLASS AND YOUR GOALS

BRING THE EDUCATION TO YOUR SHOP

LIVE EVENTS

JOIN SHANNON FOR TICKETED LIVE EDUCATION DESIGNED FOR GROUPS OF STYLISTS AND INDUSTRY PROS TO COME TOGETHER

DEPENDING ON THE EVENT, SESSIONS MAY INCLUDE PRESENTATION, DEMONSTRATION, DISCUSSION, AND HANDS ON LEARNING; WITH PLENTY OF TIME TO ASK QUESTIONS AND DIG A LITTLE DEEPER

COME LEARN WITH US

EDUCATION
AFTERNOON
AT GMAN TAVERN
CHICAGO

LEAVE THE SHOP FOR THE AFTERNOON AND JOIN US AT GMAN TAVERN FOR AN INTIMATE EDUCATION EXPERIENCE DESIGNED FOR YOU TO LEARN, CONNECT, TEAM BUILD, AND HAVE A MINUTE TO BREATHE IN A DIFFERENT ENVIRONMENT.

EDUCATION, DEMONSTRATION, HANDS ON LEARNING, CONVERSATION, FOOD AND BEVERAGE ALL IN ONE AFTERNOON.

WHETHER YOU’RE GATHERING YOUR CREW FOR TEAM BUILDING OR LOOKING FOR A DIFFERENT EDUCATIONAL EXPERIENCE, WE’LL HANDLE THE SETTING. YOU JUST SHOW UP READY TO LEARN

BRING YOUR CREW. WE’LL TAKE CARE OF THE REST

PRIVATE SMALL GROUP
AND ONE ON ONE
EDUCATION

FOR INDIVIDUALS OR GROUPS UNDER THREE WHO WANT TO FOCUS ON SPECIFIC SKILLS, CHALLENGES, OR GOALS.

PRIVATE EDUCATION CAN BE CUSTOMIZED AROUND THE AREAS WHERE YOU WANT THE MOST GUIDANCE, WHETHER THAT’S TECHNICAL WORK, FORMULATION, PROBLEM SOLVING, OR SIMPLY GETTING ANOTHER SET OF EXPERIENCED EYES ON. YOUR WORK.

A LITTLE MORE PERSONAL

READY TO SEE COLOR DIFFERENTLY?